What's new
Stay on top of our exciting new product releases and latest news & insights.

We're sharing the newest trends in soft drinks and beer and what actions you can take in your store!

Launched in February 2026, Pepsi Tropical blends pineapple, mango and peach flavours. Alongside the launch, we're unveiling a refreshed look across our MAX flavours range!

This February 2026, we launched our latest limited-edition flavour, Tango Editions Thirst Trap. The new, zero sugar flavour blends juicy peach, sharp orange and tropical pineapple flavour.

We spoke with store owner, George, about how platforms like Facebook and Instagram have helped him grow his business.

1664 Biere, Carlsberg Danish Pilsner and Holsten Pils have launched new 10 can price-marked packs exclusively to the convenience channel to cater to more take-home occasions. Available in Parfetts and Bestway now.

We've refreshed the range of our natural energy drink brand, and it's available at selected wholesalers now!
Find out more about the rebrand and why you should stock it!

New changes to your ordering experience!

Make your Pepsi range stand out with our pack of 5 adjustable shelf-in-shelf units. They can hold up to 10 facings (2 per unit) and come with a free POS kit.
Claim a free trial case, free POS kits and more when you sign up to Carlsberg Britvic's trade portal for convenience stores.
Register now