What's new
Stay on top of our exciting new product releases and latest news & insights.

Pepsi Stage Pass is a new initiative offering music fans FREE access to the UK's most iconic venues and gigs. The activity builds on Pepsi's long-standing global connection to music and ambition to show up in ways that feel fresh, exciting and in-tune with how audiences discover and experience music today.
All music fans need to do to get their hands on a Pepsi Stage Pass is simply scan the QR code found on participating Pepsi bottles and cans. They will be directed to the official website to register their details and enter into the prize draw. But, that’s not all. There are 1,000 online, instant win prizes up for grabs-including festival and gig tickets, bucket hats, speakers and more.

Tango is turning up the intensity with the launch of Tango Sours, a bold new zero-sugar range in two mouthwatering flavours - Watermelon and Tropical. Delivering refreshment with a sour twist, Tango Sours is available now in 500ml bottles, 1.5ltr bottles and 4 x 330ml can multipack.
We're running a competition to celebrate the launch, giving 5 lucky retailers the chance to win £200 cash each. Find out more below.

The warmer weather is finally here, so we've pulled together some summer insights to help you drive bigger baskets, build loyalty and boost sales in your store.

We're sharing the newest trends in soft drinks and beer and what actions you can take in your store!

Launched in February 2026, Pepsi Tropical blends pineapple, mango and peach flavours. Alongside the launch, we're unveiling a refreshed look across our MAX flavours range!

We spoke with store owner, George, about how platforms like Facebook and Instagram have helped him grow his business.

New changes to your ordering experience!
Claim a free trial case, free POS kits and more when you sign up to Carlsberg Britvic's trade portal for convenience stores.
Register now