Purdey’s, the natural energy drink band, has undergone a major transformation, unveiling a bold new identity - complete with refreshed packaging and flavourful new products.
Sam Bidgood, Senior Brand Manager at Carlsberg Britvic, comments:
“This relaunch is more than just a refresh, it’s a bold step forward for Purdey’s and for the natural energy drinks space. Traditional stimulant energy drinks aren’t for everyone, and some customers are looking for cleaner ingredients with functional benefits, with no compromise on taste. With new flavours, a premium, modern look, and growing demand, we aim to help support stockists this year with the opportunity ahead.”
