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How to drive more sales through social media

Social media is one of the best free tools to help you gain new customers and drive sales by getting your business known online and promoting your latest products or offers.

The idea of creating and managing and social media account can be daunting but it's easier than you might think. Here are a few tips to get you started.

Tips to get you started on social

  • 1

    Choose the right platform

    TikTok is the best platform to reach younger people. To reach an older audience, Instagram or Facebook are the ones to focus on.

  • 2

    Mean business

    When you sign up, make sure that your profile is set up as a business account so that you can make the most of the tools available.

  • 3

    Get a handle on it

    You'll want people to find you easily so make sure you profile has a simple name and clear picture. Invite people to follow you as they make their purchase. A visible sign at the till with your profile name works wonders!

  • 4

    Create your first posts.

    Videos are the best to get views. Show your latest products, and latest offers. Always make sure you have a call to action (visit the store). Not sure how to write captions? Ask AI tools like ChatGPT to write captions for you.

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Build a community of customers

Once you're on social media, you'll want to build a community of loyal customers. In this article, we'll sharing our best tips to get started. 

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