New and upcoming

This February 2026, we're launching our latest limited-edition flavour, Tango Editions Thirst Trap. The new, zero sugar flavour blends juicy peach, sharp orange and tropical pineapple flavour.

1664 Biere, Carlsberg Danish Pilsner and Holsten Pils have launched new 10 can price-marked packs exclusively to the convenience channel to cater to more take-home occasions. Available in Parfetts and Bestway now.

Robinsons and Universal Pictures defy gravity again for Wicked: For Good, with Fruit Shoot joining the magic!

We've refreshed the range of our natural energy drink brand, and it's available at selected wholesalers now! 

Find out more about the rebrand and why you should stock it!

New changes to your ordering experience!

• Track your order directly. Visit "My orders" in your account settings. When products are shipped, click on "track delivery" to see our courier's latest updates.
• When you check out, you can now add your mobile phone number to receive text updates on your delivery. (we won't send you anything else!)
• You can also add special instructions for the courier. Although, we can't guarantee they will be observed. Delivery times cannot be changed but you can select delivery options if you choose to receive a text update for your delivery.

Big news! Rockstar Energy is now rocking a sleek new 330ml slim can – perfect for those who’ve always wanted to try an energy drink but found the usual 500ml a bit much.

This new size is all about making things easier: it’s more approachable, great value

Launch: August 2025 (Limited edition)

Available in: PMP 330ml cans (£1) 

Make your Pepsi range stand out with our pack of 5 adjustable shelf-in-shelf units. They can hold up to 10 facings (2 per unit) and come with a free POS kit. 

We've just released brand new Lipton Kombucha, available exclusively in selected Booker depots.

The Kombucha market has been growing rapidly at 39% since Covid*, showing the growth opportunity this represents for retailers. 

Low in sugar, low in calories and made with naturally fermented tea, Kombucha sits perfectly well alongside health-focused soft drinks. 

Available in Strawberry Mint, Raspberry and Mango Passionfruit flavours.

Launch: April 2025

Available in: 250ml single cans

^{*Nielsen IQ RMS Total Coverage, Carlsberg Britvic Defined Kombucha universe, Value sales, 52w/e 21.12.24}

Meet 7UP's new drink. A zero-sugar variant that delivers the ultimate refreshment with its lemon, lime and raspberry flavour.

Launch: June 2025

Available in: 330ml cans & 500ml PET plain and price-marked packs

Introducing a duo of indulgent Pepsi zero sugar colas that offer a unique drinking experience. Available in two irresistible flavours — Strawberries ‘N’ Cream and Cream Soda. They've already gone viral online and will be supported by a huge marketing campaign over the coming months

Launch: January 2025

Available in: 500ml price-marked packs & plain, multipack of eight cans, 330ml cans, and 1.5 litres (Strawberries ‘N’ Cream only).

Robinson's Orange and Mango RTD is set to replace their Peach and Mango flavour. Keep an eye out for it at your usual wholesaler!

Launch: March 2025