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New! Pepsi Electric

Introducing Pepsi's new limited edition flavour, challenging what you expect from Pepsi, a fizzy and zesty electric blue cola that will delight taste buds.

This limited edition flavour is an exciting and disruptive incremental opportunity.

With innovation being a key category growth driver, Pepsi Electric brings new excitement to consumers through bold tastes and striking colour to stand out and engage Gen Z shoppers.

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